عنوان مقاله [English]
نویسندگان [English]چکیده [English]
Carpets of Qom City have become very popular and attractive during past decades due to the unique beauty of their pattern, design and color in accompany with their silk and their course. There fore it is essential to know factors and elements of attraction in carpet of Qom from aesthetic point of view based on three main elements of design, pattern and color. Present research has analysed more than a hundred sampl of contemporary carpets of Qom, aiming to study why buyers believe in beauty of carpets from the erea and compare it with aesthetic principals of traditional arts. Results obtained from surveys among buyers of Qom carpets indicate that the most important factor for their purchase is color and colore design in accompany of innovation in traditional patterns, elegance, orderly texure and shininess of the silk which turns Qom carpet in to a beautiful and attractive product. Yet, despite the variation of design and color, there is a limitation of pattern in small and dense designs covering the carpet which only occupy the space and create a color variation. Generally the survey shows that the most important factor of the beauty is the color and color design in the first place, the seconed place goes to innovation in designad then the pattern's composition. Prrsent reseach is a developing study using laibrary sources and field work to gather data based on documentary and survey methods; results were studied in a descriptive- analytical manner. Results obtainedfrom studying traditional art aesthetics and their comparison with Qom carpets indicate that carpets from this regin have developed and matured on basis of traditional arts and its design, patternand color is still based on these principals despite many changes and innvations. Although these carpets have turned in to luxury art and gone far from principals of functionality, simplicity and intimacy during two past decades which are considered as impotant indexes of traditional art.